Products

Services

DirectToNetwork

   

Home

Press

Partners

About         

 
 
 News

Anyspace to offer repackaging opportunities to assist companies in reaching maximum growth potential

Anyspace is offering businesses the opportunity to co-brand with the DirectTo model.

New Rochelle, NY--May 31, 2000-- Anyspace Systems furthered its commitment to assist businesses in reaching maximum growth with the announcement that the Company will provide businesses with the opportunity to market products and services through the DirectTo brand. DirectTo is a generic-based network of web sites. The main web site under the DirectTo Model is a search engine that targets multiple markets. Companies gain exposure and wide visibility through the memorable brand name DirectTo. The brand DirectTo enables companies to market products and services directly to users without the threat of product confusion with competitors. The Company's Integration Repackaging Model (IRM) is a marketing program created to assist companies in expanding online visibility. Companies can integrate corporate content into a DirectTo web site and expand visibility to broader markets.

All of the leading search engine portals and communities only afford advertisers, sponsors, and partners advertising through banner space. Under the Integration Repackaging Model, companies can integrate products and servcies into an entire web site or web page. Marketing through the DirectTo model provides companies with scalable and visible results. The DirectTo Model will bring customers directly to the advertiser. For instance, an insurance company would market its products and services through a DirectTo web site such as DirectToInsurance which users will gain access through the DirectTo.com search engine.

Anyspace will develop software applications for a company interested in marketing products and services through the IRM program. These applications can be used at the advertiser's corporate portal and at the DirectTo portal. Anyspace has an experience, knowledegeable, and capable team of professionals. The Company has been developing enterprise solutions and applications for companies for six years. The Company is a leading developer of innovative applications in a range of web-based technologies. Anyspace will provide technical support services for the company's applications.

No other online portal provde companies with the opportunity to market products and services through an entire web site or web page. The benefits of the DirectTo Model is that the brand name is memorable and generic-based. If Coca-Cola wanted to advertise through the IRM program, there would be no confusion in whose products and services are listed at DirectToCocoa-Cola.

Most companies recognize the benefits of expanding visibility beyond the corporate portal. The DirectTo model provides companies with alternative choices in expanding visibility on portals that reach millions of users. With the explosion of the wireless internet market, corporations that respond to the urgnecy in providing corporate content via wireless devices will reap the rewards of reaching customers Anytime, Anywhere, and in Anyspace.

Note to editors: If you are interested in viewing additional information on Anyspace, please visit the Anysapce web page at http://www.anyspace.com/pressnews/ on Anyspace'e corporate information page.